There is a common perception in the West that China produces only poor-quality products.
Of course, there are poor-quality products made in China and other low-cost countries such as Vietnam, India or Bangladesh.
While there are low-quality products coming out of China, there are also well-known brands such as Apple, Benz and Volvo that make products that are considered to be of high quality and that have high prices.
If you design a mechanical element and want it to be produced in China, you can make a low-quality or high-quality element. By focusing on producing better quality from the start, the quality management path also becomes more effective.
The reality is that, as an importer, if you want to produce the highest quality products in China like Apple or Volvo does, there is nothing standing in your way.
So why do so many low-quality products still come out of China?
The reality that must be interpreted is that, like it or not, there is a demand for low-quality products in Western countries.
If you come to the factory and say, “I want you to create the highest quality products for me and I want you to produce them at bargain costs, below the market,” you’re starting off on the wrong foot.
It would be better to recognize that while you can produce your products in China at a lower cost than in the West and still get good quality, trying to lower costs too much will be counterproductive.
You always get what you pay.
Therefore, it is better to have reasonable expectations and not to focus on price as the only factor that drives all procurement decisions.
Another thing to consider, it is crucial to communicate exactly what you want.
Not communicating everything can be the cause of the failure of the operation
There are many factories in China that can and will do things exactly according to your specifications.
The problem arises when you don’t spend enough time to correctly specify every detail of the project.
There is a saying in the quality industry that says “quality starts with the purchase”.
This essentially means that an importer must take proactive measures to ensure quality by providing a detailed bill of materials (BOM) and a specification sheet. Performing inspections of third-party products at the factory from time to time keeps a supplier on their toes.
Entrepreneurs who do not apply this type of pressure are more likely to encounter problems than those who do. Make sure you buy well by creating the conditions to ensure that you achieve the required goals.
It is up to the customer to guarantee the quality of the product, announcing it in advance in every detail.
There is a range of suppliers in China with different capacities. Small craftsmen who produce hammers and nails up to high-tech companies that produce aircraft engines.
To obtain good quality, it is essential to provide clear specifications in order to obtain the exact output they are looking for, together with the experience and knowledge of the intrinsic characteristics of the supplier.
These 3 elements: (a) specifications; (b) experience, (c) supplier are the essential elements to achieve the desired results.